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ESTELLE launches Thanks Diamond in two stages, with six rings and pendants

Two diamond pendants suspended above two diamond rings on pale fabric, with a blue ribbon and Thanks Diamond lettering.
Thanks Diamond rings and pendants, including designs launched on October 2 and due on October 9. As-me ESTELLE / PR TIMES

Two platinum designs launched in Japan on October 2, 2026, at ¥198,000 each including tax. Four further designs, with 0.30-carat centre diamonds, are scheduled for October 9.

A six-design rollout in Japan

As-me ESTELLE announced Thanks Diamond at 10 a.m. Japan time on October 2, 2026. The collection brings together six ring and pendant designs in a two-stage Japanese launch. The company positions the range as jewellery for anniversaries and expressions of gratitude, including gifts to oneself.

The company plans a gradual rollout across 150 stores from October 2. As of October 5, the first two designs have reached their announced launch date; the remaining four are due on October 9. The store count describes the rollout plan, so availability of a particular design still needs to be checked locally.

The first pair costs ¥198,000 per piece

The October 2 release comprises a platinum ring and a platinum pendant, each set with diamonds totalling 0.50 carat. Both are priced at ¥198,000 per piece, including Japanese consumption tax.

The 0.50-carat figure is the combined diamond weight of each piece. When comparing the two releases, buyers should distinguish this total-weight specification from the individual centre-diamond weight provided for the October 9 designs.

Four designs follow on October 9

The second release offers a ring and a pendant in both platinum and 18K yellow gold. Each features a 0.30-carat centre diamond, specified as SI clarity and H colour or better, and comes with a grading certificate. These centre-stone specifications apply to the four October 9 designs.

The rings also carry side diamonds totalling 0.10 carat. In either metal, each ring is priced at ¥385,000 and each pendant at ¥330,000, including Japanese tax. Choosing between platinum and yellow gold therefore does not change the announced price within either product type.

Adjustable chains and price checks

All pendant chains have a sliding adjuster and can be worn at lengths up to approximately 50 cm. Their end plates are engraved with the Thanks Diamond logo, adding a small identifying detail to the fastening.

The quoted prices apply to Japan. The official collection page notes that prices may change with raw-material costs, so anyone planning a purchase should confirm the current price, launch timing and stock of the chosen design with the store.

Details

Collection
Thanks Diamond
Materials & gems
Platinum · 18K yellow gold
Market
Japan
Available from
Oct 2, 2026
Source:As-me ESTELLE press release on PR TIMES and official collection pageRead original