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INDUSTRY INTELLIGENCE / Consumer & Retail

NRF Valentine’s Day 2026: jewellery spending planned at US$7 billion

NRF / Prosper Insights & Analytics
Official NRF 2026 Valentine’s Day survey illustration: a woman holding flowers

The January NRF and Prosper survey put jewellery first by expected US Valentine’s Day spending. These were advance shopping intentions, not realised retail sales.

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NRF / Prosper Insights & Analytics